Nutrition Insight | Trending immunity NPD: Supplements and functional foods battle it out amid rising pill fatigue
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Nutrition Insight | Trending immunity NPD: Supplements and functional foods battle it out amid rising pill fatigue

By December 14, 2020February 5th, 2021No Comments

14 Dec 2020 | Kristiana Lalou

Consumers’ intensifying pill fatigue coupled with concerns exacerbated by COVID-19 have created a demand for immunity NPD in innovative delivery formats. NutritionInsight speaks with industry experts who expand on the battle between traditional delivery formats and the rising functional foods trend.
Click to read Rita Mateus's expert opinion

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